Disney CEO Bob Iger Wants to “Quiet Things Down” After Predecessor Destroyed Company Through Stance on Culture Wars
Edited by: TJVNews.com
Newly reinstated Disney CEO Bob Iger said he wants to lead an effort to “quiet things down” when it comes to the recent cultural and political controversies that have engulfed the company, as was reported by FoxBusiness.com.
Last week, former CEO Bob Chapek was fired by Disney’s board of directors. Fox Business reported that Chapek replaced Iger in 2020, who ran the company since 2005 and was executive chairman in 2021 until he retired.
In June of this year, the Walt Disney board of directors voted unanimously to renew Chapek’s contract for another three years, as was reported by the Wall Street Journal. Chapek’s renewal was closely watched and speculated-on in Hollywood, especially after a high-profile clash earlier this year with Gov. Ron DeSantis of Florida, over the state’s parental rights bill, the WSJ reported.
The Parental Rights in Education bill is a piece of legislation that curbed classroom instruction on sexual identity and gender in elementary schools.
Fox Business reported that Chapek criticized the bill, vowing the company would work hard to repeal it. Republicans in the state legislature moved to strip Disney of its self-governing status .
Chapek, 63, joined Disney’s home-entertainment division in 1993 after stints at companies like H.J. Heinz, the WSJ reported. He is a native of Hammond, Indiana, a blue-collar manufacturing town near Chicago.
Many have opined that Chapek played a major role in ruining the Disney company by his efforts to insinuate the views of the far-left “woke” employees at the company by taking a stand on this hot button issue that roiled many.
In an exclusive video obtained by Manhattan Institute senior fellow Chris Rufo and shared with Fox Business, Iger could be seen speaking to employees at a town hall meeting where he called for “respect” for the audience and no “disdain” of their views.
When asked about the idea of Disney involving themselves in issues such as the Parental Rights in Education bill and other such political and cultural matters, Iger said, “Do I like the company being embroiled in controversy? Of course not. It can be distracting, and it can have a negative impact on the company. And to the extent that I can work to kind of quiet things down, I’m going to do that,” as was reported by Fox Business.
He added that, “When you tell stories, there’s a delicate balance. You’re talking to an audience, but it’s also important to listen to an audience. It’s important to have respect for the people you are serving, that you are trying to reach and not have disdain from. “We’re not going to make everyone happy all the time, and we’re not going to try to. We’re certainly not going to lessen our core values in order to make everyone happy all the time,” Fox Business reported.
On November 21, the AP reported that Iger’s return to the top spot at Disney came two weeks after Disney’s quarterly financial performance fell well short of Wall Street expectations on both profit and revenue, a rarity, sending shares tumbling 12%.
“It is with an incredible sense of gratitude and humility — and, I must admit, a bit of amazement — that I write to you this evening with the news that I am returning to The Walt Disney Company as Chief Executive Officer,” Iger, 71, wrote in an email to employees, last week, the AP reported.
Iger was Disney’s public face for 15 years as chief executive before handing the job off to Chapek in 2020, a stretch in which he compiled a string of victories lauded in the entertainment industry and by Disney fans, according to the AP report.
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