Newsmax TV is continuing to see its ratings soar, with close to 10 million cable viewers tuning in to the channel in August, according to Comscore data.
The new network’s total household reach jumped to 9.6 million, up from 2.9 million in August 2019 — a 231 percent increase.
In a short time, viewer interest has pushed Newsmax passed well-known TV brands like Bloomberg, RFD-TV, GAC, and Discovery Life — as it positions itself to surpass networks like Fox Business, American Heroes Channel, and Destination America.
For example, August Comscore data shows Newsmax TV delivered almost 70 percent of the household reach of Fox Business Network.
“Viewers are clearly voting for Newsmax TV with their remotes,” Newsmax Media, Inc., CEO Christopher Ruddy said.
Ruddy noted that viewership has increased steadily all year, and credited viewer interest in Newsmax’s election coverage coupled with its fast-growing new shows like Greg Kelly Reports, Sean Spicer’s Spicer & Co., and The Chris Salcedo Show.
“The growth is even more remarkable when one considers we just launched our first prime-time show in July,” Ruddy said, noting that STINCHFIELD with veteran television broadcaster Grant Stinchfield will anchor the network’s prime-time program starting
at 8pm Eastern.
Newsmax TV has live or original news shows airing from 8am to 10pm Eastern weekdays, and has launched significant daytime coverage on weekends. The network is planning a daily morning show to launch in the next 60 days, with more prime-time show launches expected soon.
Weekend nights are populated with a slate of Newsmax shows with the comedic Rob Carson’s What in the World, Diamond & Silk Crystal Clear, Michelle Malkin Sovereign Nation and social media star Benny Johnson’s The Benny Report.
August Total HH Reach (Comscore)
|Network||August HH Reach|
|Fox Business Network||13,862,621|
|American Heroes Channel||11,569,654|
|Great American Country||8,906,878|