Chris Holt, leader of global healthcare for Amazon Business, announced last week that his company would be working with New York University’s Langone Medical Center to help adapt the hospital to the digital age.
At the Health Tech Summit at the Manhattan medical school campus, Holt spoke about how NYU would be a “strategic development partner” with Amazon, meaning that the school would now work with Amazon directly to order medical supplies. Dr. Christopher Morris, the associate director of digital innovation for NYU Langone, said that the summit was held at the campus to promote the health-tech hub, which would conduct outreach to help smaller companies partner with the NYU medical system.
A spokeswoman for NYU confirmed that the school “in talks about partnership and participating in some pilot opportunities,” but did not disclose any details beyond that.
While NYU seems to be on track to working solely with Amazon, other companies are a little warier. Northwell Health, a nonprofit healthcare network serving the New York metropolitan area, had been in talks with Amazon about partnering, but ultimately chose to stay with their previous healthcare supplier, according to statements CEO Michael Dowling had made to Crain’s New York Business.
Holt also spoke about how Amazon is working to break into the healthcare supply market and touched on other ways that the company is helping hospitals, such as having Whole Foods stock hospital cafeterias, and using Alexa in patient rooms to help the patients make their environments more comfortable. Ultimately, Holt spoke about how after his daughter went to the hospital, the experience that was left in his mind was not the quality of care that she received, but the billing that he got. He said that if the hospital system was going to move to the digital era, they would need to focus on improving patient experience.
“This experience is unacceptable for any other industry on Earth except healthcare,” he said.
Holt told the audience that, with the rise in technology in healthcare, hospitals would not be able to rely on proximity alone or family history to ensure patients and are going to have to reform their strategies if they want to remain in business.
“Probably in the next 10 years, I’m only going to interact with a person for the most acute care issues in my life,” he said. “Everything else will be done digitally. You’re going to have reinvent your brand in a digital setting with a new type of customer.”
By: Matthew Silkin